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What to worry about when buying an electric car? 买电动车担心什么?

24/4/2022

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In the first quarter of 2022, new energy vehicles were on the rise, and the global market penetration rate reached a new high. The sales outlook for the full year is buoyant and is expected to witness significant growth again, with market penetration in China likely to break 30%. There are two factors contributing to the high sales of new energy vehicles in the world, one is policy-driven, and the other is product-driven.

2022第一季度,新能源车来势汹汹,全球市场渗透率再创新高。全年销售展望欣欣向荣,预计会再见证大幅增长,中国市场渗透率可能会破30%。促成全球新能源车销量高涨的原因有两大因素,其一是政策驱动,其二是产品驱动。

Policy: 
According to the International Energy Agency's (IEA) Global Electric Vehicle Outlook 2021 policy, more than 20 countries have enacted full electrification schedules or promulgated bans on gasoline vehicles, and 8 countries plus the EU have announced carbon neutral commitment; In terms of products, almost all traditional auto giants have started electrification transformation and stepped up the launch of electric vehicle models. The global sales volume ranks among the TOP 20 vehicle companies (the total sales volume in 2020 will reach 90% of the global sales volume), of which 18 have announced its electrification strategy.

​政策方面:
根据国际能源署(IEA)《全球电动汽车展望2021》政策方面,已有超过20个国家立法制定了全面电动化时间表或颁布了燃油汽车禁令,8个国家加上欧盟宣布了碳中和承诺;产品方面,几乎所有传统汽车巨头都开始电动化转型,加紧推出电动汽车车型,全球销量排名TOP20整车企业(2020年合计销量达全球销量90%),其中已有18家宣布了其电动化战略。
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​In terms of products: 
the optional models are abundant, and new models emerge in an endless stream. In the past, the bottlenecks of electrification, such as mileage anxiety, high car prices, and insufficient charging network, have all begun to be gradually improved. 

产品方面:
可选车型丰富、新款车型层出不穷。以往的电动化瓶颈比如里程焦虑,居高不下的车价,充点网络的不足,都开始慢慢的完善。

In the Chinese market, electric vehicles mainly focus on the high-end market above 200,000 yuan and the low-end market below 100,000 yuan in the early stage of promotion. Electric cars are missing. With the introduction of mid-segment models by BYD, ORA, Nezha, etc., the market gap has gradually been filled. 

中国市场上,电动汽车在推广初期主攻20万以上高端市场与10万以下低端市场,高端市场主打科技体验,低端市场主要是配合绿牌政策降低购车门槛,10-20万中端市场上电动汽车缺失。随着比亚迪、欧拉、哪吒等推出中段车型,市场空白逐渐被填补。

Recently, car companies have also turned their attention to the upgrade market for mobility scooters over 100,000 yuan. Great Wall Ora Cat and BYD Dolphin are positioned as young and fashionable, and are deeply loved by consumers.

近来,车企也把目光转向10万元以上代步小车升级市场,长城欧拉好猫、比亚迪海豚定位年轻时尚,深受消费者喜爱,销量持续攀升,欧拉好猫十月首次登榜。

The prospect of new energy vehicles is bright, but the embarrassing situation of low retention rate of electric vehicles still needs to be overcome. Some car owners directly said that they would not consider buying an electric car at all. 

新能源车前景是光明的,但是电动车保值率低这个尴尬的情况还是需要克服的。有些车主直接说根本不会考虑买电动车.

There are two reasons. First, they are worried about the cruising range. Second, the value preservation rate of new energy used cars is "horrible." Is the actual situation really what he said?
理由有两个,第一,担心续航里程,第二,新能源二手车保值率“惨不忍睹”。实际情况真的是如他所说的吗?

Since this year, the second-hand price of electric vehicles seems to be showing signs of a sudden rebirth. There are two reasons for it to be popular now: one is the shortage of supply caused by the lack of cores, and the other is the consumer wailing behind the oil price. 

从今年起,电动车二手价似乎有突然翻生的迹象,现在被热捧的原因有两个:一面是缺芯引发的供不应求,一面是油价背后的消费哀嚎。

In the past, consumers were worried that the battery decayed too fast. Thinking that once the battery is unusable, the car is equivalent to scrapping, but if the battery is replaced, the cost is extremely high, and consumers might as well buy a new car. 

以前消费者担心的电池衰减速度过快,想想一旦电池不能用,车相当于报废了,但如果更换电池,成本又极高,消费者还不如买辆新车。

Battery technology has been greatly improved, and a battery that has been used for 10 years can still retain 80% of its storage function, which is no longer a reasonable reason for rejecting electric power. The only electric car used car price to overcome.
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电池技术已经大大提升,开了10年的电池还能保存80%的储存功能,已经不是拒绝电动的的合理原因了。唯一需要克服的电动车二手车价。
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Once electric vehicles become popular, the second-hand market transaction volume will naturally rise gradually. The rising tide of new car prices is unstoppable, and the price of second-hand car naturally rises with the tide. When consumers and used car dealers have more confidence in electric vehicles, the retention rate increases. 

电动车一旦普及,二手市场成交量自然就会逐步攀升。新车涨价大潮势不可挡,二手车身价自然跟着水涨船高。当消费者和二手车商对电动车更有信心时,保值率会提高。

A second-hand car dealer observed and found that some electric vehicle brands with insufficient product strength are indeed not good at retaining their value, but the electric vehicle brands that have already come out such as Weilai, Ideal, Xiaopeng, and Tesla, the market has shown that they are not good enough. 

一位二手车商观察发现,目前一些产品力不够好的电动车品牌保值率确实不行,但是蔚来、理想、小鹏、特斯拉这些已经跑出来的电动车品牌,市场已经表现出对他们的认可.

Therefore, the value preservation rate is relatively good. The value preservation rate for one year is about 65%-70%, and the value preservation rate for three years is about 50%. Although the retention rate is not very high, it has been greatly improved compared to previous years.

所以保值率相对来说还是不错的,一年的保值率大概在65%-70%左右,三年的保值率在50%左右。尽管保值率也没有很高,但是相比于前几年已经有了很大的提升。

Buyers of second-hand electric vehicles have higher requirements on the EV than buyers of fuel vehicles. The reason is that the structure of electric vehicles is more delicate and the body is more delicate. A slight collision may affect the circuit, central control system, cameras, etc., so the car When inspecting and evaluating vehicles, dealers will be more careful and have higher requirements.

二手电动车买家对车身的要求相对来说比燃油车买家更高,理由是电动车的结构比较细腻,车身比较娇贵,稍微有碰撞可能会影响电路、中控系统、摄像头等,所以车商在检验评估车时,会更仔细,要求更高。

I’ll have an appointment with an agent for dinner two days later. In the used car business, I will encourage him to start focusing on electric vehicles. Now is the golden moment, after all, the competition is not so fierce.

过两天,我约了一位代理商吃饭,在二手车业务,我鼓励他开始着重于电动车,逐渐把焦点转移到电动车。现在是黄金时刻,毕竟竞争还没那么剧烈。
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