A few days ago, a good friend complained that he had missed the opportunity of Tesla's stock rise. He once held a lot of Tesla shares. Later, when he saw Elon Musk constantly making wilful comments in the media, he felt that there was something wrong with the company.
After careful consideration, he decided to cash out all. Later, the trend of Tesla's stock had saddened him. Not only Tesla's stock did not fall, but it rose sharply. He couldn't sleep well for several days, and kept blaming himself for being too sloppy at the beginning. Tesla shares should be sold. As for me, I also suffered, and I had to listen to his constant complaints patiently.
Is Tesla's stock price soaring because of his sales? Here, let’s talk about the top sales of electric cars in China. What kind of car is it? Is it Tesla? Tesla has a real price advantage after domestic production (made in China). Is Tesla the top sales of electric vehicles in China? the answer is negative. The sales champion is actually Wuling Hongguang MINI EV. The sales volume of Wuling Hongguang MINI EV can reach 2,000 units in a single day, which is much higher than Tesla’s sales in China. Let’s talk about why this sacred car is favoured by Chinese consumers, and whether this sacred car has a chance to go abroad to create the sales miracle in overseas markets.
Speaking of Wuling Hongguang, I have to mention the miracle created by the previous fuel version in the Chinese market, becoming the country's highest-selling model. Continuing the great achievements of this car, Wuling Hongguang MINI EV, with its own advantages and very clear market positioning, has created another great achievement for Wuling. How did this car become such a successful model?
First of all, this sacred car is really cheap. The entry-level version is less than RMB 30,000, which is not much more expensive than a motorcycle, but it is still four-seater, so you don’t have to worry about being drenched in rain compared to a motorcycle. The car reviews are basically still very positive, and the speed, driving feeling, quality, and still get quite good reviews. Of course, we can’t compare it with Tesla or other electric vehicles. After all, the market positioning is different and the price span is very large.
It is not so much a scooter in the coming era, as it is the leader of electric vehicles in the future, because to popularize electric vehicles, you must not only attack the high-end market, but must become a Volkswagen vehicle that everyone can have. This sacred car has everything it should have, a USB port, air conditioning, plus a few hundred renminbi, there is an iPad option, four seats, or an LCD screen. It's really not so fussy.
I have said many times that electric vehicles must be popularized, not just toys for the wealthy, they must meet the needs of the general public in their daily lives, and the price is reasonable, and this Wuling Hongguang MINI EV just meets the needs of consumers. .
特斯拉股价猛涨，是不是和他的销量有关呢？这里我们就来说说，中国电动车销量之冠，是什么车？是特斯拉吗？特斯拉国产（中国制造）后有实际的价格优势，那特斯拉是中国电动车销量之冠吗？答案是否定的。销量冠军其实是五菱宏光MINI EV。五菱宏光MINI EV单日销量就可以达到2000台，远比特斯拉中国销量高，我们来聊聊这台神车为什么会被中国消费者青睐，还有就是这台神车有没有机会跨出国境，在海外市场同样创造出销售奇迹。
说到五菱宏光，不得不提到之前的燃油版在中国市场创造的奇迹，成为全国销量最高的车型。续着这台车的伟绩，五菱宏光MINI EV 凭着自身优势和非常明确的市场定位，为五菱再创伟绩。这车到底是怎么成为这么成功的车型？