Berjaya Sdn Bhd Hosts EV Focus Group Discussion: Raising Awareness and Educating the Public26/12/2023 As a dedicated distributor of electric vehicles (EVs), Berjaya Sdn Bhd recognizes the importance of cultivating understanding and adoption of EV technology. To achieve this, the company organized an EV Focus Group Discussion, a platform designed to educate, engage, and raise awareness among the media and the public about the transformative potential of EVs.
Key Objectives of the Event Education and Awareness The focus group aimed to demystify EV technology, address misconceptions, and highlight the benefits of transitioning to electric mobility, such as environmental sustainability, cost efficiency, and advanced driving capabilities. Public Engagement By inviting media representatives and public participants, Berjaya sought to spark informed conversations, ensuring that accurate information about EVs reaches a broader audience. Showcasing Expertise The event underscored Berjaya’s role as a knowledgeable and reliable EV distributor committed to driving the EV revolution in the region. IBN’s Crucial Role in Event Success At the heart of this successful event was IBN, serving as the main presenter and content provider. IBN brought invaluable expertise and strategic content development to the discussion, ensuring the event's goals were effectively met. Expert Presentations IBN delivered compelling presentations that explained complex EV concepts in accessible terms, making the information engaging and relatable for attendees. Content Development From preparing insightful data to curating impactful visuals, IBN tailored the event content to address both technical and practical aspects of EV adoption. Audience-Centric Approach IBN designed the discussion framework to encourage active participation, allowing attendees to voice their questions and concerns, fostering a collaborative learning environment. Outcomes and Impact The EV Focus Group Discussion successfully positioned Berjaya Sdn Bhd as a leader in the EV space, showcasing its commitment to not only distributing vehicles but also driving awareness and education. With IBN's expertise steering the event, Berjaya effectively connected with its audience, solidifying its reputation as an advocate for sustainable mobility and innovation.
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